The company’s experienced team brings to the companies it serves a decades’ long track record of success in Wellness, Beauty, Pet, Services, Food & Beverage, Education and Consumer Package Goods & Retail. The company’s unique platform includes experienced leaders, industry advisors, instant infrastructure and access to capital. They want wisdom, experience and a team that can shorten the growth timeline so the core team can focus on taking care of franchisees and customers,” said Christo Demetriades, managing partner.Ĭonscious Capital Growth will work with the current Main Squeeze Juice Company team to fast track franchise sales, real estate development, business intelligence, training, marketing and innovation with the goal of serving more people in more markets and propelling the brand to industry leader.Ĭonscious Capital Growth, based in Scottsdale, Arizona, exists to make growing a business easier for owners, particularly franchisors. “Organizations like Main Squeeze Juice Company don’t need us to come in and take over.
The partnership is the culmination of several months of due diligence and talks to first understand why customers love Main Squeeze, and second, to discover the specific operational and financial requirements for rapid expansion.
#Squeeze juice how to#
Our mission is to make healthy easier and we’ve cracked the code on how to do that, creating raging fans everywhere we go.” Together we plan to dominate the juice category so that more people can experience our products and live healthier lives. Main Squeeze Juice Company CEO, Thomas Nieto said, “Working with Conscious Capital Growth will throw fuel on the already blazing fire that is Main Squeeze. Both are supportive of the brand and this new partnership which aims at ramping up store growth and leveraging that expansion to further enhance their high-value unit economics.
#Squeeze juice pro#
Early on, the family-run company attracted the attention of New Orleans Saints' former wide receiver, Hall of Famer and Super Bowl XLIV Champion Marques Colston, and current Miami Dolphins punter, Super Bowl XLIV Champion and Pro Bowler Thomas Morstead. Now it’s time for accelerated expansion, and that’s where we come in,” said Heather Elrod, managing partner.įeaturing 100% plant-powered, cold-pressed juices, smoothies, bowls, toasts and more, Main Squeeze has over 30 locations open and more than 50 in development. The success they are experiencing proves they have a winning formula.
“What attracted us to Main Squeeze is that the concept is clearly a game-changer and the team is driven to help people get healthy and stay that way.
That’s what led them to partner with Main Squeeze Juice Company, a brand that has emerged as the hottest in the health and wellness space.
and eventually worldwide.Ĭonscious Capital Growth, led by franchise veterans, Heather Elrod, former CEO of Amazing Lash Studio, Christo Demetriades, a tenured c-suite global franchise executive, along with their advisory team, can spot a concept with exceptional potential when they see one. Conscious Capital Growth, announced today both their partnership with Louisiana-based Main Squeeze Juice Company, the franchise concept that is taking the health and wellness juice category by storm, and the partnership’s plans for rapid expansion in the U.S.
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